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How Bluecore helped Pendleton reach niche audiences quickly, capture and stay relevant with new audiences and deliver coordinated messaging across channels.
Pendleton Makes Email Marketing Relevant with Bluecore
Evo Makes Email Marketing Scalable with Bluecore
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How Bluecore helped evo introduce 1:1 email marketing, scale its email program and results without scaling its team and add new value for shoppers.
Pura Vida Improves Email Engagement with Bluecore
How Bluecore helped Pura Vida improve email engagement, stay relevant with customers and drive revenue.
Evo Makes Email Marketing Scalable with Bluecore
How Bluecore helped evo introduce 1:1 email marketing, scale its email program and results without scaling its team and add new value for shoppers.
Bluecore Marketing Lookbook
Review a sampling of marketing campaigns launched by retailers that showcase a variety of ways to engage customers to create truly relevant shopping experiences.
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How Bluecore helped Pendleton reach niche audiences quickly, capture and stay relevant with new audiences and deliver coordinated messaging across channels.
Pendleton Makes Email Marketing Relevant with Bluecore
Holiday Readiness: How Bluecore Prepares for Record-Breaking Volumes
Is your marketing team prepared for the enormous influx in activity onsite and over email during Cyber Week? Look inside Bluecore's holiday readiness plan.
Seasonality in Retail Counts for More Than a One-Time Spike
The near term revenue from seasonal retail events is important, but so is having a plan to capitalize on the long term impact of those holiday rushes.
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Six simple plays retail marketing teams can run today to present customers with the best offers and products at every stage of the holiday shopping season.
Rethinking Retail:
The Holiday Playbook
Holiday Marketing Lookbook
Review a sampling of behavioral and catalog triggers as well as personalized batch sends used by a variety of retailers during the holiday season.
Seasonality in Retail Counts for More Than a One-Time Spike
The near term revenue from seasonal retail events is important, but so is having a plan to capitalize on the long term impact of those holiday rushes.
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Email Address
Email me my personalized Bluecore Content Hub recommendations.
Six simple plays retail marketing teams can run today to present customers with the best offers and products at every stage of the holiday shopping season.
Rethinking Retail:
The Holiday Playbook
The Data Model Powering the Top Performing Retail Marketing Campaigns
Why retail marketing teams need three specific types of data and a look inside the data model that makes it possible to power high performing campaigns.
Rethinking Email Marketing Performance in Retail
Understanding true email marketing performance requires cutting through noisy performance proxies. To do so, anchor your metrics around three core concepts.
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To get to the bottom of how retailers are using email, including the extent to which they have embraced personalized messaging and the effectiveness of those messages, Bluecore turned to the data. Here's what we learned.
2019 Retail Email
Benchmark Report
Evaluating Retail Email Benchmarks in the Age of Personalization
As marketers scale personalization, retail email benchmarks must evolve to properly reflect these more nuanced programs. Here's what it takes.
Unlock Retail Performance with a Living Product Catalog
Having a living product catalog tied to your ESP is critical for retail marketing success, here's a look at what that means and the benefits it delivers.
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Email me my personalized Bluecore Content Hub recommendations.
To get to the bottom of how retailers are using email, including the extent to which they have embraced personalized messaging and the effectiveness of those messages, Bluecore turned to the data. Here's what we learned.
2019 Retail Email
Benchmark Report
Consumers Know it’s Not 1995. Do ESPs?
Email is the workhorse of digital marketing efforts, but the technology powering email marketing hasn't evolved much in 30 years. It's time to change that.
Putting an End to the Email Death Spiral Once and For All
Does your team keep putting more time & effort into marketing activities only to see diminishing results? Here's how to find your way out of the Email Death Spiral.
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Introducing a new ESP? Here's everything your marketing team needs to know to launch a successful evaluation process and best prepare your organization for the change.
The Ultimate Guide to ESP Selection for the Modern Retail Marketer
Is it Time for a Change? 9 Questions to Identify if You Need a New ESP
Your retail marketing team doesn't have to settle for an ESP that doesn't fully meet your needs. Take this quiz to determine if it's time for a change.
Putting an End to the Email Death Spiral Once and For All
Does your team keep putting more time & effort into marketing activities only to see diminishing results? Here's how to find your way out of the Email Death Spiral.
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Email Address
Email me my personalized Bluecore Content Hub recommendations.
Introducing a new ESP? Here's everything your marketing team needs to know to launch a successful evaluation process and best prepare your organization for the change.
The Ultimate Guide to ESP Selection for the Modern Retail Marketer
Segmentation is Not a Proxy for Personalization
Segmentation can be (a manual) way to develop a personalization strategy, but segmentation does not equal personalization — and the difference matters
Evaluating Retail Email Benchmarks in the Age of Personalization
As marketers scale personalization, retail email benchmarks must evolve to properly reflect these more nuanced programs. Here's what it takes.
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Email me my personalized Bluecore Content Hub recommendations.
Creating an effective personalized retail experience is all about marrying an intimate knowledge of your customers and your products. Here's how to do it.
The Email Personalization Problem
Personalized Marketing Lookbook
Review a sampling of personalized marketing campaigns launched by retailers that showcase how to think about audiences differently to create relevant experiences.
Evaluating Retail Email Benchmarks in the Age of Personalization
As marketers scale personalization, retail email benchmarks must evolve to properly reflect these more nuanced programs. Here's what it takes.
Submit
Email Address
Email me my personalized Bluecore Content Hub recommendations.
Creating an effective personalized retail experience is all about marrying an intimate knowledge of your customers and your products. Here's how to do it.
The Email Personalization Problem
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